'19 UTEP Track & Field
2019 UTEP Track & Field schedule poster & digital media. This year brought a new fresh design from previous years following the EPMAD campaign.
Schedule poster utilizing the student-athlete’s natural action shots. Focused on keeping EPMAD campaign visual identity & using the new UTEP orange to help blend into the team uniforms.
Thanks to the help of UTEP Communications for taking excellent pictures of the student-athletes. I helped guide each student to an action shot specific to their position. Then I color corrected and clipped out each athlete for use on poster & digital media.
Curated content for UTEP Track social media. Designed countdown visuals translating athlete designs to specific sizes for each major social media platforms. Focused on responsive design to accommodate for story, landscape, and square sizes.